How does Chinese stone seize the beauty and stone market?

The world of stone industry is a thriving industry with more than $15 billion in fixed capital and an annual trade volume of more than $6 billion. In the past ten years, China's stone industry has developed rapidly, and its current annual output has exceeded 10 million tons, making it the second largest stone producing country after Italy. However, the structure of China's stone processing products is mostly unreasonable, and the price is still very poor in the international market. The sales market is concentrated in Japan, South Korea, Hong Kong, Taiwan and Southeast Asia, accounting for more than 88% of the export volume. The rate is extremely low. It can be said that China's stone products have not yet entered the European and American markets.

First, to seize the US and Canada market, it is imperative, and we must be

After China's accession to the WTO, in view of the fact that the main battlefield of the tombstone and stone industry in Japan has become saturated, the development of stone culture in Canada and North America has a long history, and the characteristics of new and used stone products are very elegant. In Canada, with a population of more than 30 million and a population of 300 million, the annual amount of materials is large and there are large business opportunities. In particular, the challenges brought about by the new concept of green environmental protection have prompted us to produce new specialty stone products to meet the needs of the market. To this end, we can get ahead of the game and successfully occupy the US and Canada markets to win considerable economic benefits.

Second, the product's market positioning and technical reform measures

The intensive processing of stone, increasing the high added value of products and improving the grade of products are important measures to occupy the US and Canada markets. Industrial research and development of stone deep processing technology, through the improvement of stone processing technology and equipment level, focus on the development of sophisticated processing technology and new technology equipment applications. Adjusting the product structure, improving the quality and grade of stone products, enhancing the competitiveness of the international market and the economic benefits of export, plays a very important role in demonstrating and driving the local stone industry out of the predicament and seeking new ways of development.

Third, research and development content and major innovations

After examining the North American market in Western Europe, we came up with a new concept. In today's era of human beings entering modern civilization, people have higher and higher requirements for quality of life, and green environmental awareness is particularly strong, and the use of products does not reflect the product itself. The value of it must also reflect the connotation and extension of its culture. To this end, the new and special stone products developed must have the following innovations: novel design, Canadian and North American characteristics; world-class product types to meet the needs of the United States and Canada; Using new types of stone, the materials used are exquisite.

The traditional stone product has low production efficiency, high labor intensity, low precision, high error rate, difficulty in improving gloss, and easy breakage. Customers are often dissatisfied at the time of acceptance, which makes it difficult to deliver goods on time. In order to solve these problems, it is necessary to introduce stone machinery with high degree of automation such as stone CNC cutting machine, diamond curve cutting machine, computer modeling engraving machine, stone lace, line multi-function grinding and polishing machine and small hand-held engraving machine to improve the level of technical equipment. Form a scientific and rational Western-style tomb and garden stone production line layout.

Fourth, the main technical indicators and quality assurance

The main monument of "Spodding" with distinctive beauty and features is a wave-shaped appearance, which reflects the auspicious meaning of the traditional rulings of the ancestors and future generations of Fuze. It is very profound. The size is configured according to the type of the monument, and it is just right, the design must meet the psychological requirements of the customer. The technical indicators are in line with the promulgated building materials standards and the US and Canada market standards. The diabase mine blocks are used. The dark green and radiation indicators are in accordance with international standards. This deep processing product can become the love of the majority of users in the US and Canada markets. It is also the most important quality assurance that the marketization of this product can be invincible.

V. Industrialization prospects and marketing trends of the US and Canada markets

Germany, France, Britain, Norway, Italy and the United States are the world's major stone consumers. According to authoritative estimates, stone consumption in Europe and America accounts for more than half of global consumption, while China's stone market share is only 2.3%. It is a huge consumer market for stone products.

Canada is one of the countries in the world that is suitable for people to live in. The requirements for quality of life are very sensitive. Their demand, price factor is not the first factor. This provides a very large profit margin for the high added value of our products.

The population of the United States is ten times that of Canada. The exchanges between the two countries are very convenient. In the Canadian market, there are currently few large suppliers in China, and the United States can be said to be a blank. So as long as we first occupy the Canadian market, then infiltrate into the United States, and then gradually move south to the entire America, then the strategic shift of the Chinese stone market has become a reality.