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1. Please briefly introduce your company and brand?
Shikang Intelligent Technology (Shanghai) Co., Ltd. was established in October 2011 and registered in Shanghai Zizhu National High-tech Industrial Development Zone. It is a brand supplier and solution service provider of smart home and wireless security products, and a nationally recognized high-tech enterprise. Shanghai specializes in special new enterprises. The company is committed to combining mobile broadband technology, IoT sensing technology with healthy living and home security to provide users with innovative smart life, wireless security products and services.
2, your company is committed to the field of home security, according to your professional research, what is the current situation of home security? ?
3. For home security, what new smart home anti-theft products have your company brought to you this year?
At the same time, this intelligent door control system can record the information of people entering and leaving the door at any time and at the same time to facilitate the daily life of the user, and create a safe home environment.
5. How do you view the current development of the domestic smart home industry chain? What role does each link play in the smart home ecosystem?
Whether Apple, Google or Amazon, all spent a lot of effort on voice control, although Amazon has not announced the specific sales of smart speaker Echo, but from the market feedback, it is basically recognized. As a result, voice control seems to be one of the alternatives to smart product control portals. The old saying goes, "The gentleman doesn't do anything," and the user can buy it. At the same time, the development of artificial intelligence (AI) has also greatly improved the convenience of voice control. The home assistant who understands the natural language is no longer as rigid as the application on the mobile phone, and the people who use it can also extend to the children and the elderly, and better serve the family. Through the voice portal, then, smart home is no longer limited to the same platform dispute, entry intelligence, smart home items will also become the ultimate means of competition for major enterprises.
The 19th China Guangzhou International Building Decoration Expo China Construction Expo will be held on July 8-11, 2017 at the Pazhou Complex of the Canton Fair! China Construction Expo, Asia's scale and influence ranking NO.1, is known as the barometer and wind vane of the home building materials industry. As a member of the Media Alliance of China Construction Expo, Hyundai Lock Media has opened a special column to interview the “2017 China Construction Expo brand enterprises before the exhibition: cum†smart home development trend. The following interview guests are: Chairman of the Board of Directors of Shikang Intelligent, Zhu Pengcheng.
@ Most people's misunderstanding 1: My family has never been stolen, the chance is too low, not to turn to myself;
@ Most people's misunderstanding 2: Community management is good, it must be safe;
@ Most people's misunderstanding 3: It is safe to install the most sturdy security door and anti-theft cage;
@ Most people's misunderstanding 4: My family lives in a tall building, thieves can't climb up;
@ Most people's misunderstanding 5: The community has video surveillance, it must be safe (video surveillance can only be used as evidence after the fact!).
@ No matter how strong the security door (lock), as long as the professional tool is used to destroy the keyhole, all can be opened quickly!
@ No matter how strong the anti-theft cage (window), as long as the miniature jack is used, all can be quickly destroyed!
Burglary is closely related to you, and it is extremely important to improve your awareness of prevention. Strengthen prevention and make criminals seamlessly drillable. The reason why theft can be repeated is that the prevention is not strong. Each of us must have anti-theft awareness, pay attention to vigilance, strengthen preparedness, and do adequate anti-theft measures so that criminals can't succeed, and they won't regret it after being stolen.
And our Kangkang Smart is dedicated to escort your family! ! !
Our main product this year is the latest smart cat eyelid 3 (R26F), smart fingerprint lock and remote linkage fingerprint lock. They are a range of home security products that create a safe, reliable and intelligent home for every user.
4. What highlights or highlights of your company's participation in Jianbo this year can be disclosed in advance?
One is our smart cat eye products, which are home security products with human body intelligence detection, infrared night vision, smart alarm and mobile APP control. Every user can always know everything that happens at the doorstep even if they are away from home. The intelligent door control system realizes the application of the mobile phone remote control to open the door through the linkage of the smart cat's eye and the fingerprint lock.
In the next few years, with the rapid development of science and technology industries such as the Internet of Things and cloud computing, China's smart home market will show a rapid growth. It is expected that the 2017 China smart home market will exceed 100 billion yuan. Smart home represents the experience of the future lifestyle, one-button remote control, fast-reacting smart home products, bringing great convenience and comfort to the lives of ordinary people. With the continuous development of the Internet of Things technology, people are no longer satisfied with the communication between people, but hope to be able to communicate with all things. Driven by this power, the future of smart homes will surely enter thousands of households, as popular as today's smart phones.
6, smart home has not got rid of the difficult problem of landing for many years. What do you think is the main reason? What are the bottlenecks facing smart home landing?
Smart home has been known as a hot industry in recent years, but in fact many people in the industry know that the smart home industry is not mixed. In addition to a few smart products such as air purifiers and masks that are caused by natural causes such as smog and pollution, many other companies are making money at the loss. The reason for this phenomenon is actually very simple, because of the lack of a unified control platform. At present, no company in the smart home industry can build a complete set of smart home system products, and the respective camps of the manufacturers have become an important factor restricting smart homes. Imagine smart light control an app, electric curtain an app, network monitoring an app..., want to operate a complete set of smart homes need to cut more than 5 apps, it is better to manually come more convenient, completely lost the meaning of "smart" . Therefore, the landing of smart homes still lacks a unified standard or platform. Now it can be a unified mobile APP or a series of technical means such as voice control to realize the practical aspects of all smart homes. Upgrade. In addition to the lack of a unified control platform, the high installation costs and the impact of traditional Chinese consumption concepts are the bottlenecks faced by smart homes.
7. Although the concept of smart home is hot in the industry, it has always been questioned on the consumer side, such as practicality and poor operation. Many consumers still have the impression of smart home on the level of “high†and “expensiveâ€. . What do you think about this phenomenon? How to open the consumer market?
As far as smart home products are concerned, the price of the equipment can be used as expensive or cannot be described. Create a smart home system with basic functions (only basic equipment lighting remote control, electrical remote control, electric curtains, home background music, network monitoring and security alarm), the cost of using domestic brands is around 30,000, while international brands are It reaches 50,000-100,000 yuan, and does not include the design, construction and labor costs of smart homes. This is equivalent to the income of ordinary wage earners for one year. It can basically be described by luxury goods, so ordinary people can't afford it. This is also the high-end route of many smart home industries today, and the targeted consumer groups have also been concentrated in high-income people and the pursuit of fashion people.
Successful smart home products should first satisfy the functionality, that is, the user's use of 'home', and the 'smart' part is used to enhance the user's experience. Simply pursuing complex functions and neglecting practicality is like buying a pair of shoes that look good but not fit, completely losing value. So as long as the use value of the product can meet or even exceed the consumer value of the consumer, then the market will not dry up. We don't necessarily need to open the low-end market deliberately. As long as the product has sufficient use value, a group of smart homes can be active only on the high-end market.
8. For the smart home entrance dispute, do you prefer smart home items or platforms? How do you think you can solve the consumer entry problem of smart home?
I prefer smart home items. Although today's enterprises know that mobile phone control is a wrong choice, it is not a matter of accomplishment that they want to change. However, some companies have now found a new method - voice control.
9. In recent years, more and more Internet giants, electronic tycoons, and even real estate developers have joined the wave of smart homes, while traditional home furnishing companies are a bit "cold". How do you think traditional home furnishing companies can compete with smart industries? Combination? Should “outsiders†such as traditional home furnishing companies and Internet companies be cooperative or competitive?
The combination of traditional home furnishing enterprises and smart industries should be a combination of multi-channel, multi-directional and multi-dimensional. Traditional furniture combined with intelligent industry to upgrade technology, and intelligent industry can combine traditional home to carry out artistic sublimation. Each has its own advantages, and as long as the two-way combination can complete the industrial form of cooperation and win-win.
10. According to your prediction, how many years does a smart home need to be truly implemented in China? why?
It will take about five years to develop, and it will be possible to achieve real and widespread use in China. Nowadays, several factors restrict the development of smart homes, and these factors are difficult to break in a short period of time. Moreover, in a short period of time, no leading enterprise can set off the banner of the smart home ecosystem and cannot be reduced in a short time. The cost of the entire home system, the inability to form uniform interface standards and protocols, and even traditional concepts are difficult to change. So now you can only choose to install the smart home in the sub-system, one by one, first install a single security system or lighting system. The cost of a single smart home product is low, there is no interface problem, and users are easy to accept and get used to. Only by trying the sweetness of the early stage of smart home can the development of smart home be promoted, which is the only way for the primary development stage of smart home. . Zhu Pengcheng---The founder and chairman of Shikang Intelligent, graduated from Shanghai Jiaotong University with a master's degree. He has worked in a number of large-scale high-tech companies. He previously served as vice president and general manager of a listed company group. He has many years of experience in R&D management and business operations. He has won the “Minhang District Leading Talents (2013)â€, Shanghai “Labor Model†(2010), Changning District “Second Leading Talent†(2010), Hongqiao Lingkong Park “Top Ten Technology Stars†(2008), The title of “The 5th Outstanding Young Talents (2007)†and “Shanghai Revitalization of Chinese Reading Talent Award (2005)â€. In addition, there are a number of patented inventions.