The road to upgrade the machine tool industry: adhere to sustainable growth

Abstract At the current economic restructuring and industrial transformation and upgrading of China's economy, the machine tool business is under pressure from many aspects. Only those companies that take the lead in R&D and innovation can lead the market demand, adapt to the needs of industrial upgrading, and gain the momentum of sustainable development. Despite the Chinese machine
At the current stage of China's economic restructuring and industrial transformation and upgrading, the machine tool business is under pressure from many aspects. Only those companies that take the lead in R&D and innovation can lead the market demand, adapt to the needs of industrial upgrading, and gain the momentum of sustainable development.

Although China's machine tool industry has achieved leap-forward development in just a few decades, and established a complete industrial system, it has gone through the development process of industrialized countries for hundreds of years, but the gap still exists and the core competitiveness is still insufficient. How do you view the development dilemma of China's machine tool industry and what is the way to win the future? Mr. Xu Zhengshun, general manager of the CNC drive business of the drive technology group of Siemens (China) Co., Ltd., said: "Foresighted companies should pursue sustainable and healthy growth with superior quality to adapt to the path of industrial upgrading." Its insights are worthy of the industry's deep thoughts.

The direction of the upgrade: intelligent manufacturing

From the point of view of the phenomenon, Chinese machine tool users are fighting for price, and the pursuit of simplicity in use, such a result will inevitably lead to serious product homogeneity, low-cost competition is inevitable. Xu Zhengshun, who has been working in the machine tool industry for more than 20 years, has a deep understanding of the industry. Through many years of observation, he believes that low-price competition cannot be successful in China. To upgrade China's machine tools, it is necessary to take a differentiated path and improve user's attachment through intelligent innovation. value. In the total market consumption of Chinese machine tools, 60% rely on imports, joint ventures, and 40% from domestic production. The competition of 40% of domestic machine tools is mainly low-end products, and most of the imported products are high-end products. He further explained that although China's machine tools have made great progress in the past decade, the problem of deficiencies still shackles the pace of advancement. On the one hand, low-end capacity is excessive, and on the other hand, high-end production capacity is obviously insufficient.

From the perspective of the supply side, many machine tool manufacturers, under the pressure of the market, first think of price cuts and shifting to the supply chain instead of trying to increase the added value. Excessive pursuit of cost reduction, resulting in a decline in supporting quality, vicious price competition, poor corporate profits, limited profitability, so that enterprises weaken the ability to re-development.

From the user's side, because the user is too simple, convenient, and easy to use, the machine tool is too standardized and the process adaptability is not good. This is like the difference between the idea of ​​a point-and-shoot camera and a professional camera. If we are always obsessed with fool-like applications, we can't take advantage of the secondary development and innovation in the machine tool manufacturing process, and we can't integrate the upstream and downstream process routes very well. The level of Chinese machine tool manufacturing will be difficult to reach the international first-class. This is also the main gap between domestic machine tools and international advanced machine tool manufacturing.

Therefore, Xu Zhengshun said without a word that China's machine tool manufacturing seems to have entered a certain "strategic trap". The machine tool industry must be transformed and upgraded, and the correct direction and method must be found. Under the premise of the management system (laws, systems, policies and measures), we will strengthen intelligent manufacturing and establish a quality monitoring system that is synergistic and has a high independence.

Recently, the National Development and Reform Commission, the Ministry of Finance, and the Ministry of Industry and Information Technology jointly issued the "Notice on Organizing and Implementing the Special Project for the Development of Intelligent Manufacturing Equipment in 2013", requesting to continue to organize the implementation of special projects for the development of intelligent manufacturing equipment. One of the main contents of China's special support in 2013 is the digital workshop, which aims to promote the application and system integration of intelligent manufacturing system innovation products in the fields of machinery manufacturing, textile, printing, bio-pharmaceutical, composite materials, etc., and improve the level of manufacturing intelligence. Siemens' full range of CNC systems meet the requirements of intelligent CNC machine tools.

Xu Zhengshun introduced that Siemens' existing Sinumerik 840Dsl, 828D CNC series products and the Sinumerik 808D CNC system launched in June 2012 are Siemens' new product line platforms in the high-end and high-end markets. In the future, Siemens CNC will continue to innovate and optimize on these three major platforms to continuously adapt to future user needs and market changes.

Upgrade path: open innovation

The direction of industrial upgrading still needs a path. Xu Zhengshun said that the machine tool manufacturing needs to be intelligent. First, the thinking of the machine tool developer needs to be intelligent, and the intelligence must require the CNC system matched with the machine tool to have a good openness. This is intelligence. A key prerequisite for manufacturing. Only on an open CNC system platform will people have the opportunity to incorporate your innovative ideas into the machine. Machine tool manufacturers must keep up with the development requirements of the machining process, and create more optimized process strategies for the end user through secondary development, as well as ease of use in programming, installation, commissioning, maintenance and network indirect processing actions.

Many Chinese OEMs have long used non-open CNC systems. Although they seem to be easy to use and simple to wire, the machine tools have not formed secondary development capabilities. The people who have been engaged in machine tool development for a long time have lost the consciousness of secondary development. Just as people use a point-and-shoot camera, it seems convenient. Over time, people lose the coordination of aperture, speed, lens, scene, etc., only to record images. And the industry upgrade, intelligent innovation is to use professional cameras to create different forms of photography through their own ideas! The openness is precisely the traditional advantage of Siemens' full range of CNC systems, providing an advanced and sustainable CNC machine tool development platform for the past and future of China's machine tools.

“However, it is very gratifying that some forward-looking machine tool manufacturers have already seen the importance of strengthening the secondary development of CNC systems. For example, the BRIO series CNC machine tools jointly developed by Siemens and Shenyang Machine Tool have created even economical vehicles. The machine has also been integrated with quite intelligent elements. At the same time, we must pay attention to the research of international advanced machine tools, we must thoroughly study its process ideas and innovative methods, if you simply track its mechanical structure, precision and other hard indicators, you will find We only see the international advanced machine tools constantly playing 'Transformers', but I don't know why." Xu Zhengshun said frankly.

Throughout the world's top 500 companies, they all have their own innovative styles and models, and Siemens is no exception. As early as the 13th China International Machine Tool Show (CIMT2013) on the eve of this year, Siemens held a pre-show press conference on the theme of “Intelligent Innovation, Industry Upgrade” in Beijing, introducing the Sinumerik 840Dsl/828D/ which will be exhibited during CIMT2013. CNC system such as 808D. It is a profound insight into the development needs of Chinese customers, especially the direction of Chinese manufacturers to upgrade to intelligence, high efficiency and low cost. At CIMT2013, Siemens highlighted its products in aerospace, power generation equipment, automobile powertrains, Typical applications in the medical industry, electronic parts manufacturing industry, etc., aim to provide Chinese customers with innovative power for secondary development and help China's manufacturing transformation and upgrading.

As Xu Zhengshun said: "Technology innovation is the core competitiveness of Siemens based on the industry pioneer and leading the development of technology in the industry. As an industry expert in CNC machining, Siemens has never stopped the pace of technological innovation since the birth of Siemens CNC system for more than 50 years."

Support for upgrade: concept responsibility

Undoubtedly, Chinese machine tool companies want to develop and progress, but the key is how to do it? Who will lead? In this regard, Xu Zhengshun said that the concept must be updated first, and an enterprise's innovation must have advanced innovative ideas and methods; secondly, it has a profound corporate culture, including systems and systems, and runs through technology and management; A good company must also have a healthy quality and a high social responsibility, from excellence to excellence.

Therefore, the development of Siemens CNC has been to fully integrate its technical advantages and technical support, and to take the road of “cooperative innovation” for “secondary development”.

"It is not difficult to grow temporarily. It is difficult to continue to grow. Siemens has always pursued asset-oriented management and pursued healthy and sustainable development. In terms of concept, Siemens must lead the development of the industry. Responsibility must emphasize a high degree of social responsibility and be accountable to shareholders. Responsible to the customer and responsible to the staff. Therefore, Siemens' corporate culture is not defined, but is practiced by itself." Xu said.

In July 2012, Siemens Motion Control CNC Technology Application Center was officially unveiled in Beijing. The center brings the entire set of design and education concepts used by the Technology Application Center of Siemens' industrial business headquarters to China, and provides demonstration training and courses for machine tool application engineering technology to Chinese machine tool factories and end users.

In 2013, Siemens' cooperation with China has entered its 141st year. For more than a century, Siemens has witnessed and participated in the development of China's industry. Especially in the 1970s and 1980s, Siemens introduced various CNC systems such as SYSTEM5, SYSTEM6, SIN3, SIN8, etc. Now Siemens has a complete product family including Sinumerik 840Dsl/828D/828DBasic/808D and many other intelligent CNC systems. . This fall, Siemens will also introduce a bus structure CNC system for high-performance popular machine tools. The new product will significantly improve the performance of the machine, the quality of the processing and it is very easy to get started. With its economical price, this product of Siemens will become another dazzling star in the popular machine tool market after Sinumerik808D. Siemens has always been committed to contributing to China's manufacturing and industrial upgrading, which is the embodiment of Siemens' pursuit of sustainable development.

Visionary companies should pursue sustainable and healthy growth with superior quality to adapt to the path of industrial upgrading.

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