Furniture Celebrity Interview: Corporate Integrity

[Reporter] Hello, Mr. Zhang, first of all thank you for accepting our interview and would like to take this opportunity to ask you a few questions about this event. Everyone knows that this event actually does not hesitate to spend a lot of money on “golden”. Seeing the hot event of consumer participation, I wonder if it will achieve your desired results?

[Zhang Chen] The effect is still good, but there is still a certain gap with my original expectations. Because the market is affected by the regulation of the housing market, consumers are relatively less. Overall, the event was relatively successful. There were also a large number of participants and a large number of participants. In particular, the recently launched furniture “trade-in” campaign has developed a market. It is environmentally friendly to the society, and it is a very real activity for consumers. The effect is still very good, and we will continue to push it down in the future.

Just talking about the effect of this event, there is another reason why it is not ideal. Our parking lot is too small. From now on, every weekend or when we are engaged in activities, the business of valet parking will continue. Perfect, some vehicles have stopped at other locations today, and even then, the parking space is still very tight. In fact, consumers can also be green and environmentally friendly. If we think that our products are good, we don't have to drive to buy them.

[Reporter] So in your opinion, what kind of promotion role does the actual family play through this activity?

[Zhang Chen] We don't want to make a very big gimmick, such as pumping a car, or something. It can be said that it may be a good gimmick, but it is not as popular as a hundred gold bars. I believe that most of the industry and the activities of the stores are quite real. Of course, it does not rule out that some of them are problematic, which leads to the lack of integrity in the whole society. In this case, everyone feels that they are not too reassured and doubt whether the lottery is true or not. So we also specially invited the notary to be present. And we ask for a live lottery, which will make consumers feel that what we actually do is actually more realistic, more formal, and more honest.

[Reporter] Mr. Zhang, what is the next development plan for the actual home in Shandong?

[Zhang Chen] Actually, the family has been in Shandong for several years. In the past few years, it has been relatively stable, and consumers are still quite recognized. However, there is a lack of doing something and development is relatively slow. This year we also need to increase the development of chain stores. In the whole of Shandong, in the major prefecture-level cities, especially the Jiaodong Peninsula, we must increase our efforts and open up a number of markets. The premise of these developments is to be a good market and to be a good market with real professionalism and perfect management. I just attended the Guangdong Furniture Fair and met with the bosses of some local corporate brands. They are still very confident about our development in Shandong. At the same time, I feel that many brands or most brands are very recognized for the Shandong market, and they feel that the market development potential is very large. I hope that they can work with us in the home, and recognize the service concept that everyone recognizes, and let our service initiatives as much as possible let the consumers in Shandong Province experience and actually enjoy it.

Suzhou home editor.